Jessie Sale
October 31, 2023
Europe, Football, Latest News, Sportsbook, UK
12BET has been revealed as the official betting partner in Asia for Leeds United.
The collaboration will now provide the 2007-founded sports betting and casino company – active in European and Asia Pacific markets – with geo-targeted assets, club IP and further promotional material.
Rory Anderson, a 12BET spokesman, commented: “We are pleased to have partnered up with Leeds United and look forward to the exciting journey as the club drives to rejoin the Premier League.”
The operator become the latest brand to join the top-flight club’s partnership portfolio and will look to engage further with the ‘already large’ fan base in Asia.
Further in football, 12Bet has sponsored several high profile teams having done deals with Sevilla FC, Wigan Athletic and Hull City, whilst also holding associations with Crystal Palace, West Brom, Newcastle United and Birmingham City.
Last year, Wolves also confirmed a partnership with 12Bet, which designated the firm as the Premier League club’s official sleeve partner.
The gambling brand has also previously formed links with other sports organisations such as the International Table Tennis Federation (ITTF), as well as the Badminton World Federation (BWF).
Tags 12bet Leeds United Premier League Rory Anderson
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Author: John Sommers
John Sommers is a distinguished figure in the world of gambling expertise, known for his deep knowledge and insightful analysis of the gaming industry. As a seasoned author, he has contributed extensively to the reputable gambling news site, TwinCasinos, focusing on providing valuable insights to English-speaking gamblers worldwide. With a career spanning over a decade, John has honed his expertise in various aspects of gambling, from strategic gameplay to industry trends and regulatory developments. His articles are revered for their blend of comprehensive research, astute observations, and a knack for demystifying complex concepts for both novice and seasoned players. Beyond his writing prowess, John has established himself as a trusted authority, often sought after for his expert commentary on the ever-evolving landscape of the casino and betting industry. His passion for responsible gambling and commitment to ensuring players make informed choices are evident in his work, making him a beacon of integrity in an industry that demands such values. Whether you’re a casual gambler or a dedicated enthusiast, John Sommers’ contributions to TwinCasinos promise to be an invaluable resource for navigating the dynamic world of gambling.
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