Chiliz and Animoca Brands forge SportFi powerhouse collaboration

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In a strategic move to bolster SportFi initiatives, Animoca Brands has joined forces with Chiliz, integrating into the Chiliz Chain as a validator.

This collaboration seeks to amplify fan engagement and monetized interactions within the sports sector through blockchain innovation.

Chiliz, at the forefront of pioneering SportFi, aims to revolutionize financial interactions between fans and their favorite sports entities.

The Chiliz Chain, launched earlier this year, serves as a catalyst for Web3-ready projects, empowering sports brands to reward their fan bases through blockchain engagement.

Animoca Brands, recognized for its blockchain innovation in gaming and digital entertainment, strategically focuses on the sports sector with products like ONE Fight Arena, AFL Mint, and REVV Motosport.

By becoming a node validator on the Chiliz Chain, Animoca Brands actively contributes to shaping the future of the Chiliz SportFi ecosystem.

The Chiliz Chain ecosystem, now inclusive of Animoca Brands, consists of validators such as Ankr, Paribu, Meria, Luganoes, and InfStones, all operating on the Proof of Stake Authority (PoSA) node.

These validators play a crucial role in governance, security, and the creation of Fan Tokens, NFTs, and decentralized applications.

With more than 80 Fan Tokens from renowned sports clubs already deployed on the Chiliz Chain, including FC Barcelona, Paris Saint-Germain, and Manchester City, the ecosystem is expanding. Fan Tokens have become widely adopted digital assets for fan engagement, available for exchange on multiple marketplaces.

This collaboration between Animoca Brands and Chiliz sets the stage for impactful innovations in the SportFi domain, connecting GameFi, DeFi, and SportFi in a strategic alliance.

Yat Siu, co-founder and executive chairman of Animoca Brands, emphasized the opportunity to meld NFT and gaming expertise with Chiliz’s robust sports and entertainment ecosystem.

Siu said: “We have already seen the rise of DeFi and GameFi, and we believe that SportFi represents the next major growth area that will redefine fan engagement and create new financial dynamics in the sports industry.”

Alexandre Dreyfus, CEO of Chiliz, asserted that the collaboration accelerates the journey to establish Chiliz Chain as the de facto blockchain for sports and Web3 convergence.

The Chiliz ecosystem, evolving with various community apps, custodial solutions, and upcoming DeFi lending and DEX solutions, demonstrates the dynamic growth of SportFi.

The collaboration between Animoca Brands and Chiliz paves the way for a new chapter in the Chiliz Chain and SportFi, reshaping fan engagement and financial dynamics in the sports industry.

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